An article printed in the New York Times not too long ago reports that the number of bloggers between the ages of twelve and seventeen has been declining. The study takes this particular statistic and uses it to pose the question of whether or not blogging as a whole is starting to fall out of favor and whether or not its use as an online communication tool has died. Do you feel this is the case? Is blogging, particularly in the website marketing and internet sales arena, dying? If it turns out to be accurate, what does this necessarily mean for online marketers and the field of sales? We decided that it would be a wise decision to look closely at this problem and find out whether or not it would actually have a large impact on the arena of Internet marketing.
The simple truth is that people in this generation are simply migrating over to other forms of social media like Facebook and Twitter---Facebook offers members a chance to write notes which can double as blogs and allows the user to control who can see what he or she writes. Adults are a great deal more likely to begin their own websites than kids are, especially because things like parental consent are not actually an issue.
You must also stop for a second and look at the fact that blogging is hard work! Blogging is not a one-time type of action. If someone in the website marketing industry wants to make money online, blogging can be a great way to do that but you have to be willing to actually commit to the activity. When blogs experienced their popularity surge between 2004-2006, many online marketers jumped on the bandwagon thinking they could create a fast site that looked like a blog and put up advertising and be done. It swiftly became clear to everybody who tried this that the only way to make serious money in blogging is to constantly update your site with new information. This is the main reason for the abandonment of blogging as a major income source in Internet marketing.
Google has also recently been working overtime to crack down on the folks who have stolen content from others and used it for their own blog and site purposes. This means that, every day, Google de-indexes more sites--the websites that get this done to them are the blogs created by people who employed software to steal content off of other blogs and websites for themselves. With so many blogs being yanked off the radar, it's easy to believe that blogging is dying and that these sites are just being closed down.
The simple fact is that blogging seriously isn't dying. Blogging is merely beginning to be better tracked and that means that it is a lot harder for people to make money with them. Sure this may affect some of the basic and blatant data but we don't think that blogging is actually going to go anywhere. It's still coming into its own for what exactly it is really designed to be: something for communication. Blogging is a lot better choice for people who want to share information than it is for someone to earn money.
Loading...